Direct answer: The two edition-labelled Marlboro records in the Gexlora catalogue are separate items with different complete titles and SKUs: Marlboro (Hard White) US Edition Cigarettes – 1 Carton (10 Packs) (SKU SS-313) and Marlboro Ice Blast Mega 8mg (Japan) Cigarettes – 1 Carton (10 Packs) (SKU SS-278). Compare the complete title and SKU of each record, keep the edition wording intact, and recheck the live price and stock before any commercial step.
This record-check guide is for Australian adults aged 18 and over. It compares catalogue identity fields only and makes no health, safety or reduced-risk claims. Tobacco products contain nicotine, which is addictive.
What the two records show
The live Marlboro category groups four carton records; the two edition-labelled listings below are the subject of this comparison. The identity fields were read from the current Gexlora product pages at the time of review.
| Field | Marlboro (Hard White) US Edition | Marlboro Ice Blast Mega 8mg (Japan) |
|---|---|---|
| Complete catalogue title | Marlboro (Hard White) US Edition Cigarettes – 1 Carton (10 Packs) | Marlboro Ice Blast Mega 8mg (Japan) Cigarettes – 1 Carton (10 Packs) |
| SKU | SS-313 | SS-278 |
| Sale unit shown | 1 carton (10 packs) | 1 carton (10 packs) |
| Live price at review (AUD) | 184.00 | 240.00 |
| Live stock at review | In stock | In stock |
Prices and stock are live commercial fields and can change independently of the product identity. The stable part of each record is the complete title, SKU and stated sale unit.


Why edition wording matters
“US Edition” and “(Japan)” are part of each catalogue title and should be recorded exactly. The listing wording identifies the record; it is not a manufacturing-origin claim, and this guide does not interpret it as a statement about taste, strength, ingredients or quality. When two Marlboro records share a brand but differ by edition wording, treat them as separate records until the full title and SKU are checked.
How to tell the two records apart
- Open the current Marlboro category and confirm both records are still listed.
- Open each product page and copy the complete title and direct URL.
- Match the SKU: SS-313 for the US Edition record and SS-278 for the Japan record.
- Confirm the stated sale unit (one carton, 10 packs) on each page.
- Recheck price and stock at the moment of action.
Which record should you choose?
Choose by matching your intended record, not by brand colour or a shortened name. If your shortlist or SKU note says SS-313, keep the Marlboro (Hard White) US Edition record; if it says SS-278, keep the Marlboro Ice Blast Mega 8mg (Japan) record. A price difference between the two records is a live commercial field, not proof that one record is a substitute for the other. If the category, title, SKU or final URL disagree, pause and use the Gexlora contact page with the exact title and SKU.
Related reading
For the full identity review of all four Marlboro records, see Marlboro Cigarette Cartons at Gexlora: A Catalogue Investigation Guide. To convert any record into an exact match, follow Use an SKU to Find the Exact Cigarette Carton.
Adult-use checklist
- Australian adults 18+ only.
- Use the live first-party product pages as the source of current facts.
- Match the complete title and SKU, not only the edition wording.
- Recheck price and availability before any order or enquiry.
- Do not infer health, safety or equivalence claims from listing names.